Customer Appreciation Program

Announcing: La Ishá's Brand New Customer Appreciation Program!

Dear Friends and Family,

Happy Birthday to us! La Ishá is celebrating the beginning of our 3rd year in business and we couldn't have done it without you! We thank you for your loyalty, enthusiastic support, and valuable feedback.

If you are a client, you already know that we are committed to providing you with top quality skincare products and exceptional customer service. Now we are going to reward your continued support by giving you even more value for your money. Introducing: La Ishá's new Customer Appreciation Program!

With no membership fee and a simplified reward system, our Customer Appreciation Program is an easy way for you to earn points for every purchase you make, and cash them in for free products.

Here's the scoop: For every $10 you spend, you will earn 1 point. Every time you accumulate 200 points we will send you a $40 electronic gift certificate that is redeemable immediately on our website. There are no black-out dates or expiration dates! Use your points whenever you need to do a little gift giving, holiday or birthday shopping, celebrate a special occasion, or just reward yourself with a little extra love. Point for point, La Ishá's Customer Appreciation Program offers more value to our customers than some of the leading customer appreciation programs in the country!

In fact, we are taking it one step higher by offering you an unprecedented feature: we are making our point system retroactive, and automatically crediting you for every purchase you have made with us since 2009!

There are several additional ways for you to earn extra Customer Appreciation Points. These include:

10 Points for sending us a Video Testimonial* about your favorite La Ishá products

8 Points for each friend you refer who places an order (Refer-A-Friend)**

6 Points for Before and After Pictures* that show how our products have helped you improve your skin

3 Points for Written Testimonials* recommending your favorite La Ishá formulations

Excited? We are too! So, how do you get started? To participate in our program, make sure you are signed up for our monthly e-newsletter so you will get all the latest information about the program and other upcoming specials, including new product promotions, advance notice of sales, and special double points days. We will take care of all the rest!

Thank you again for your continued business and support. We look forward to helping you look your best, and fulfilling all your skincare needs!

As always, your valuable feedback is both welcome and appreciated.

Wishing you the blessings of good health and timeless beauty,

Sharon Gnatt Epel and the Staff of La Isha Natural and Organic Skincare

*Points will be credited to account after review of the submission for quality control.

**Points will be credited to account when referred friend makes their first purchase.

Some terms and conditions may apply. See our website for details. Customer Appreciation Program (CAP) gift certificates have no cash value. CAP gift certificates are only redeemable for purchases made online at www.La-Isha.com. To participate in the program you must be an active recipient on the La-Isha.com mailing list. CAP gift certificate is not redeemable with other offers. Resellers, wholesalers and distributors not eligible for CAP.

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Winter Skin Care Part II

Have you noticed that when the temperature outside drops, so does the level of humidity in the air? Compound this with the drying effects of forced heat and reduced exposure to sunlight (lowered Vitamin D levels), and you have the makings of a winter skin disaster!
What can you do to avoid drying out like a prune? In my last post, I talked about limiting exposure to hot water during bathing, staying away from harsh soaps, and steering clear of skin products that contain high alcohol content. I also stressed the importance of regular exfoliation, and using a cream or moisturizer on damp skin as soon as you get out of the shower in order to trap moisture close to the skin. This time let’s talk about beauty from the inside out.
Foods and beverages can have a direct effect on the health and appearance of your skin. Knowing what to avoid, and conversely, what to eat can dramatically improve your looks naturally without breaking the bank.
1. Coffee. Are you a coffee drinker? While topically applied caffeine has value in cosmetics because it can minimize facial flushing and potentially decrease the appearance of rosacea, ingesting it is a different story entirely. Did you know that caffeine can rob your body of moisture (and minerals)? It is what’s known as a diuretic, which increases urine output from the body, and can lead to dehydration and – you guessed it - dry skin. Try to drink more caffeine-free fluids in the winter, including water, fruit juice, and herbal teas. Experts suggest that you drink 2 cups of water for each cup of caffeinated beverage you ingest in order to make up for the water loss induced by the caffeine.
2. Increase your intake of foods that are high in Omega-3 Fatty Acids. These essential fats are actually good for your body! How? They strengthen cell membranes and help hold precious moisture in, which in turn plumps up your skin and helps decrease the appearance of wrinkles. Foods that are high in omega-3s include avocados, salmon, tuna, trout, flaxseed, and walnuts.
3. Foods Rich in Vitamin A are instrumental in the growth and repair of body tissues and may even help protect against sun damage. Be sure to enjoy these antioxidant-rich foods: orange and red-colored fruits and veggies like carrots, sweet potatoes, butternut squash, pumpkins, apricots, watermelon, red bell peppers and mango, as well as leafy greens, cabbage and watercress.
4. You already know that a lack of Vitamin C can cause scurvy, but did you know that it can also contribute to rough, dry skin? Vitamin C is critical in the formation of collagen, which is the main component of connective tissue. It fights free radicals (which are thought to be responsible for premature aging), and heals wounds by helping in the formation of scar tissue. The body is not able to make vitamin C on its own, and cannot store it long term, so be sure to replenish your stock of this important nutrient by eating citrus fruits, bell peppers, broccoli, spinach and brussel sprouts.
5. Vitamin E is a powerful antioxidant that helps repair and protect the skin from free radicals. Try getting your Vitamin E naturally from foods like nuts and seeds, avocados, wheat germ, flaxseed oil, dark leafy greens (like collards, Swiss chard and spinach), and broccoli.
6. A Deficiency in Vit B-6 and Niacin can manifest in cracked, dry skin, especially around your mouth. Remedy this by adding avocado, banana, legumes, whole grains, broccoli, bok choy, green pepper, sweet potato, meat, fish and poultry to your diet.
7. Eat More Foods Containing Zinc. Zinc is helpful in repairing dry, cracked skin. It protects cell membranes, maintains collagen (which is essential in keeping skin firm and resilient), and plays an important role in skin renewal. Foods that contain zinc include oysters, beans, turkey, lean beef, nuts and seeds, reduced fat cheese, nonfat milk, low fat yogurt, lentils and peas.
8. Dr. Oz recommends Niacin for better-looking, healthy skin. Niacin is used as a treatment for a variety of skin issues, and is effective in improving circulation. Eating niacin-rich foods like eggs, poultry, fish, meat, cereals and nuts can help prevent cracked, scaly skin, canker sores and eczema - a skin condition characterized by crusty, dry, red, itchy, flaky skin.

Watching your diet and making sure you supply your body with nutrient rich foods that reduce inflammation and protect cell membranes is the fastest, and most economical way to beautiful, healthy skin! Eat up and enjoy!